ZORCE EXECUTIVE SUMMARY: ISSUE 26, FEB-MAR 2015
Target Market: Primarily 18 to 45 years, 65%/35% male/female audience ratio. This is a wide readership that shares enthusiasm for motorsport and auto-related information. This market has considerable spending power that can be influenced by your advertising with us, while being fed their favourite premium content.
Description: Zorce magazine targets motorsport enthusiast readers with a core interest in cars. The magazine also features other disciplines of motorsport and speed. The content mix includes New Car News, New Car Test Drives, Motorsport Events and Interviews, Local Cars and Local Car Shows, Motorcycles, Technical Information, Audio, Health & Fitness, Opinions and Product Reviews.
Distribution: In 2015, we will be producing 10,000-12,000 copies giving you an estimated audience of over 24,000 readers. Distribution of Zorce in T&T is achieved through SuperPharm outlets, mall bookstores, select NP QuikShoppes and newsstands nationwide via Periodicals Ltd. (over 70 locations) and our private distributors (over 30 locations). We also distribute magazines in Barbados, Grenada, St. Lucia, Antigua, Guyana and Jamaica. Distribution to foreign markets is also facilitated by our website www.zorce.com. Our online captive audience is estimated at 17,000+ unique users via our social networking ZORCE fan page on Facebook, while zorce.com captures 700-800 unique users/day. Online users can read back issues of Zorce on our zorce.com website and purchase digital issues via magzter.com.
Frequency: The magazine will be volume numbered with less emphasis on issue dates, as collectors will want each numbered issue. For 2015 we have Zorce Issue #26 in February, #27 in April, #28 in July, #29 in September and #30 in November. We are producing a new special Commercial Vehicles and Equipment Issue in March 2015. Our release dates are generally +/- 6 weeks of planned due to local print and production variables.
Advertising Rates for Issue#26 in US DOLLARS (Note: booking payments are now due in advance of printing):
|$3000 Back Outer Cover||$1800 Full Page||$3000 Fold-Out Poster 18x24, inserted|
|$3200 2-page spread||$900 Half page||$700 Vertical|
|$2000 Front Inside Cover, Back Inside Cover||$1900 First Page, Last Page||$300 Banner|
Full Page: 9” wide x 11.5” high (trim)
Banner: 9“ wide x 2” high
Half Page: 9” wide x 4” high
Vertical: 3“ wide x 11.5” high (trim)
Fold Out Poster: 18” x 24” (port. or land.)
Artwork Preparation: All ads are in full colour (CMYK). Supply artwork as colour separations or as digital files created in Adobe Illustrator, Adobe Photoshop or Press-quality PDF. Supply single picture and words for classified ads. Kindly submit completed ads for Issue #26 by February 27th, 2014. If this date has passed please call to confirm your booking.
Magazines make a lasting impression because they often become part of someone’s collection. Zorce is a quality magazine that will harness a constantly growing target market, giving you the high-profile, cutting-edge exposure and the image you desire. If you would like to request a copy of the magazine, please contact us using the info below.
Zorce Publications Ltd.